

Collection: Sale
We're making space for fresh new arrivals! Shop our Wilf & Friends sale now for stunning pieces at a special price ✨

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Little Dutch - Cuddle Cloth Fairy Garden Deer
Regular price £11.00Regular priceUnit price / perSold out -
Teddy Pouch - Holy Cow
Regular price £22.00Regular priceUnit price / per£26.00Sale price £22.00Sale -
Teddy Wallet - Holy Cow
Regular price £12.00Regular priceUnit price / per£16.00Sale price £12.00Sale -
Teddy Booties - Sand
Regular price £10.00Regular priceUnit price / per£12.50Sale price £10.00Sale -
Teddy Scarf - Sand
Regular price £10.00Regular priceUnit price / per£12.50Sale price £10.00Sale -
Brown Gingham Check Blouse
Regular price £15.00Regular priceUnit price / per£22.00Sale price £15.00Sale -
Knitted Cardigan Wrap - Brown
Regular price £18.00Regular priceUnit price / per£22.00Sale price £18.00Sale -
Meadow Long Sleeve Blouse
Regular price £12.00Regular priceUnit price / per£15.00Sale price £12.00Sale -
Knitted One Piece Pram Suit - Brown
Regular price £35.00Regular priceUnit price / per£42.00Sale price £35.00Sale -
Little Dutch - Lunch Set - Cup & Lunch Box
Regular price £15.00Regular priceUnit price / per£17.50Sale price £15.00Sold out -
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Born to be wild banner
Regular price £14.00Regular priceUnit price / per£16.00Sale price £14.00Sold out -
Floral Smile Dungarees
Regular price £30.00Regular priceUnit price / per£40.00Sale price £30.00Sold out -
Croissant Club - White T-shirt
Regular price £13.00Regular priceUnit price / per£15.00Sale price £13.00Sale -
Je Suis Un Monstre - White T-shirt
Regular price £13.00Regular priceUnit price / per£15.00Sale price £13.00Sale -
Mermaid Friends Floor Puzzle
Regular price £12.00Regular priceUnit price / per£14.95Sale price £12.00Sold out -
Wilf & Friends Tote Bag (Large)
Regular price £16.00Regular priceUnit price / per£18.00Sale price £16.00Sale -
Wilf & Friends Tote Bag (Medium)
Regular price £14.00Regular priceUnit price / per£16.00Sale price £14.00Sale

Testimonials from verified Wilf & Friends customers
We absolutely love our sunnies, all ready for our holidays this year! Gorgeous colour and quality too! I can’t wait to order more things from Wilf & Friends who have a stunning collection of products for little ones!
Erin ft. Lachlan
Testimonials from verified Wilf & Friends customers
Wilf & Friends were so helpful as I navigated buying a present for my granddaughters’ birthday. I wasn’t sure what was appropriate for her age, but I knew she loved dressing up so Lauren helped me! She bundled up the perfect gift for her and presented it in a beautiful box with a card. Thank you!
Anne ft Eva
Testimonials from verified Wilf & Friends customers
Just wanted to say thank you! This is my second order with you and I couldn’t be happier with my purchases. The quality of the products to speedy delivery and great customer service. Will definitely be ordering again soon because your products are all so lovely! Thanks for helping with sizing too.
Carly ft Stanley & Orlaith
Testimonials from verified Wilf & Friends customers
Being a fellow Bedfordian meant I could click and collect my order and it was ready for me the same day! You saved me when I needed a last minute gift for my daughter to take to her friend's party! Thank you, thank you, thank you!!
Sophie ft Isabella
Testimonials from verified Wilf & Friends customers
I love Wilf & Friends! There is SO much to choose from and such a great range of clothes, toys & accessories for all ages. Archie loves his sunglasses & they're great quality. His little nursery banner will look great in his nursery too! I'll definitely be buying the matching sets when the summer hits! Lauren is always quick to respond and her prices are fab.
Lauren ft Archie